Hennessy, a major Cognac brand produced by Jas Hennessy & Co, owned by LVMH Moet Hennessy Louis Vuitton announced the release of a new limited-edition offering – the Hennessy Privilege NyX Collector bottle. It is the second bottle in the brand’s Privilege Collection.
The Hennessy Privilege NyX Collector bottle is redesigned in a translucent platinum glass with metallic purple trim. It features logos etched in luminescent ink adorn the label, collar, and cork, and are visible only under black light. This company’s latest creation reveals the intrinsic nature of the long-established brand: a spirit of conquest, dynamism, and exploration of a world without borders.
The new Hennessy Privilege packaging is a fresh adaptation of our iconic bottle and represents unique characteristics discovered within the bottle and inherent to those who enjoy Hennessy, said Jennifer Yu, Director of Communications, Hennessy. The collector edition’s smooth, sophisticated and distinct design evokes the imagination and conjures the endless possibilities when exploring the unknown or crafting the perfect night out.
Each Hennessy Privilege NyX bottle will be marked with a limited edition number of authenticity, as well as a flash code tag that can be scanned by smart phones to unlock access to Hennessy’s mobile hub.
Hennessy NyX will retail for $45.99 – $49.99 (750 ml) and be available at fine retailers in select markets nationwide starting December 1, 2011.