High end luxury shirts for men and women using the finest, rarest and the most exclusive cotton in the world with luxurious precious stones such as diamonds, rubies and emeralds as buttons. We’re talking about Knightsbridge Shirts that has set a new standard in introduciWealthy Arabs in London are delighted with their diamond-encrusted shirts, priced at Dh150,000-Dh950,000 ($40,000-$260,000).ng a new concept in luxury shopping. Sajid Sumra, who runs Knightsbridge Shirts, says: “I wanted to create a shirt that would capture the feeling and attention someone gets when they’re in a Lamborghini. Wearing a shirt with two-carat diamonds as buttons creates an unforgettable and incredible image.”
Already, 90 per cent of his shirts have been sold to Qataris, Saudis, Emiratis and Kuwaitis, who he says wear them to their favourite haunts in the UK capital – the Mandarin Oriental, the Bulgari Hotel and Harrods department store.
So what makes the Dh950,000 option so expensive?
“We only made one Dh950,000 shirt, for a Saudi gentleman who wanted two-carat diamonds which were internally flawless – among the highest quality,” adds Mr Sumra.
Currently only men’s shirts are available, but a range of women’s blouses and shirts with rubies, emeralds, tanzanite and sapphires as buttons are soon to be launched. Also, about popularity of this new status symbol tells the fact that there’s now a six-month waiting list for new orders. The shirts are then delivered in a mahogany box with a certificate of authenticity for the jewels, design and workmanship.
