English perfume house Penhaligon celebrates its 145th anniversary with the launch of new lavender fragrance. This scent is named for the brand’s second store, at 33 St. James Street. Founder William Penhaligon opened the shop in the 1870s. Eau de Cologne No. 33 highlights lavender; additional notes include orange, grapefruit, bergamot, armoise, coriander, clary sage, cypress, violet, black pepper, ginger, jasmine, rose, muguet, geranium, saffron, cardamom, amber, vetiver, musk, moss, tobacco, tonka bean, vanilla and cedar.
No. 33 will launch in all Penhaligon’s boutiques, concessions and online in July 2015. It will cost £67 (around $100) for 50ml and £88 (approximately $134) for 100ml.