Diet Coke can officially announce it is partnering with the highly anticipated Absolutely Fabulous: The Movie. As part of the collaboration, Diet Coke will be selling limited edition Ab Fab bottles and cans from mid-June, just ahead of the 1 July release date of the Fox Searchlight Pictures movie of the BBC sitcom. Inspired by the glitz and glamour of the much-loved British comedy, a striking image of Jennifer Saunders and Joanna Lumley back in action as the stylish duo, Edina Monsoon and Patsy Stone, decorates the limited-edition pack designs.
The Absolutely Fabulous cans and plastic bottles will be available nationwide, wherever you can buy regular Diet Coke while stocks last. An Absolutely Fabulous limited-edition 250ml Alu bottle will also be available from Liberty London and Boots stores nationwide to mark the launch of the film.