Rihanna has just announced the launch of her second perfume, Crush by Rihanna, after the success of her first fragrance, RiRi by Rihanna debuted in 2015. The newest perfume is described as having a “mysteriously sexy and provocative scent” made of pink rose, bergamot, mandarin, pink peppercorn, ylang-ylang, red berries, and musk notes. Breaking boundaries and setting new rules, this perfume feels empowering, strong, confident, and unapologetic.”
Rihanna designed a gold, feminine bottle and appears in the ads wearing a feathered dress on a bed.
Priced between $20 and $60 depending on the size, Crush will be available at select retailers in August.