Bell & Ross introduces the new BR03-94 AeroGT Orange, which like the 2016 model before it, is inspired not by aviation or military usage but by an impressive concept car that was developed in-house by B&R co-founder Bruno Belamich.
A direct expression of the avant-garde AeroGT concept launched last year in a new orange version, this very contemporary-looking chronograph watch is the archetypal driver’s watch.
Its mechanism is devoted to measuring short time intervals. The skeletonized dial features metal hour- markers. The two chronograph counters on a grey-tinted crystal display the hours and half hours. Meanwhile the large hand at the center of the dial shows the seconds. The whole is completed by a tachymeter scale. This watch function is used in particular to calculate the speed of a car. To ensure continued good visibility, even when driving at night in a downpour, the hour-markers and hands are coated with photo luminescent material.
Also to improve legibility, the hands of the chronograph are red-cultured. The aluminum start push-button is also painted red to encourage action. A date function can be found at 3 o’clock.
Bell & Ross BR03-94 AeroGT Orange is limted to only 500 pieces, priced at $8,800.