Just when you thought Hello Kitty had touched everything she possibly could, along comes car tire (of all things) to prove you wrong. The company behind this world’s first Hello Kitty-themed automotive tire is Nexen Tire Japan.
Along with the Hello Kitty logo the face parts – nose, whiskers and eyes are laser etched on the tire and painted in pink.
Nexen Tire Japan is planning to launch the Hello Kitty tire in Japan in the summer of 2018 with a global launch also on the horizon.
The pricing is not known yet, but if the demand is right the company will also work on tires for sportscars.