In partnership with Etihad Airways, the company uses Arabic language…
When Breitling introduced Navitimer in 1952, it was not known that a pilot chronograph would set the pace for nearly seven decades of pioneering aviation watches. Recently, the brand created a special edition collection of Navitimer 1 Airlines Capsule to commemorate the iconic airlines of the golden age of aviation, including Swiss Air, TWA and Pan Am.
Earlier this week, at New York Fashion Week, Breitling expanded that circle of legendary airline collaboration to Etihad, a national airline from the United Arab Emirates, with which it created an exclusive new model, the Aviator 8 Day & Date 41 Limited Edition, with a surprising feature.
Breitling X Etihad
Eastern Arabic numerals appear on the Breitling Model dial as an homage to the legacy of Etihad’s Arab heritage. Gold color numbers and matching gold pointers stand out on the model’s black steel dial with a diameter of 41 mm, located below the double anti-reflecting sapphire glass.
The certified COSC Chronometer, powered by the Breitling Caliber 45, an automatic movement with more than 40 hours of power reserve, was introduced during Fashion Week as a link to Etihad’s three-year role as an official sponsor. The Breitling collaboration marks the beginning of the brand’s partnership with Etihad as a newly appointed official timekeeper.
“We are honored and proud to be the official timekeeper of the official airline of fashion week, Etihad, and to present our first Breitling Etihad Edition watch here at NYFW,” says Tim Sayler, CMO of Breitling. “Both Breitling and Etihad represent aviation and style, and we look forward to developing this great partnership with many more projects in the near future.”
The $4,995 model, produced in a limited edition of 500 pieces, will be strictly available at Abu Dhabi, Etihad’s home base, by early 2020, after which it will be available worldwide.
Breitling X Etihad
