Marriott International, Inc. and Japanese lodging company Mori Trust Group has signed five hotels in Japan under the iconic Marriott Hotels brand. The agreements for five Mori Trust hotels will see Marriott International double the footprint of its flagship Marriott Hotels brand in Japan, and will increase its Japanese presence by one-third as the company reaches its 20th property, upon completion of the rebranding of all hotels.
Marriott Hotels
Over the next two years, Mori Trust Group will renovate five existing Laforet properties and rebrand them as Marriott Hotels, offering approximately 840 rooms.
The five rebranded hotels include Lake Biwa Marriott Hotel (formerly Laforet Biwako), Nanki-Shirahama Marriott Hotel (formerly Laforet Nanki-Shirahama), Fuji Marriott Hotel (formerly Laforet Yamanakako), Izu Marriott Hotel Shuzenji (formerly Laforet Shuzenji) and Karuizawa Marriott Hotel (formerly Laforet Naka-Karuizawa).
Marriott Hotels
They are part of the large-scale hotel renovation plan announced by Mori Trust Group in October 2015. These agreements are part of Marriott International’s strategic expansion plans across Asia and aim to meet the needs of the rapidly growing number of inbound travelers into Japan, according to the company.
Guests of the five rebranded hotels in Japan will have access to Marriott International’s award-winning loyalty program, Marriott Rewards. Mori Trust Group operates Japan’s leading corporate membership club named Laforet Club with a network of 10 million individual members.
Marriott Hotels
Marriott Hotels
