Veuve Clicquot Champagne introduced the Re-Creation Awards – a competition open to the public, which invites emerging designers to design their very own Clicquot Mailbox. Clicquot Mail is a chic gift offering for Veuve Clicquot Yellow Label that is fashioned in the shape of a modern day mailbox to celebrate Veuve Clicquot’s rich heritage of correspondence. This fall, Veuve Clicquot invites designers and novices alike to submit their own Clicquot Mailbox designs in an international online competition launching on October 1, 2014. The winning design will be reproduced and sold worldwide in 2015.
To kick off the competition, acclaimed jewelry designers Lulu Frost and Pamela Love have created their very own Clicquot Mailboxes. The proceeds from the sale will benefit Parsons The New School for Design as Veuve Clicquot celebrates and supports young designers in the U.S.
“I’ve been a long-time fan of Veuve Clicquot, so to partner with such an iconic brand for this creative competition is a joy and really represents a celebration of fashion,” says Lisa Salzer, designer and founder of Lulu Frost jewelry. “Adding my signature vintage Plaza letters — to spell out ‘LULU LOVES VC,’ of course! -to something as unique as the Clicquot Mailbox shows how jewelry can truly push past the boundaries of the expected, and I hope that this inspires designers around the world to tap into their creativity and participate in this exciting challenge.”
The competition which began on October 1 has a submission deadline for November 15. The design and winner will be unveiled at a ceremony on April 9, 2015, and also at Milan Design Week, starting on April 14, 2015. The winner will also receive $13,000 in prize money and international recognition as their creation will be used as the official design for the 2015 Clicquot Mailbox.