The Azimut|Benetti Group opens the season of overseas International Shows by participating in the 2015 Miami International Boat Show, with 16 models and two US premieres. The new Azimut 50 Fly, recently awarded the prestigious title of “European Powerboat of the Year 2015”, and Azimut 55S White, a special model from the sportiest collection, produced especially for the American market, will make their debut in the USA at the show, scheduled from February 12th to 16th.
The 33m Benetti Tradition Supreme 108’, which had its world premiere at the Cannes Boat Show in September. Smaller vessels are also represented with the Azimut Atlantis 34 and 38 on show at the Convention Center.
With this substantial and well-displayed fleet, the Azimut|Benetti Group sets out to reiterate its confidence and satisfaction in this strategic market, as confirmed by the sales figures: while in late October 2014, the sale of 102 Azimut Yachts units was registered in the US and South America (excluding Brazil), in early February 2015, just one month into the new year, as many as 89 yachts have already been purchased in the same territory.
This is clearly an extremely important and fast-growing market, which is why, in September 2014, Azimut Yachts signed a new dealership agreement to open a showroom in Mexico, thus bringing the number of stores in the Americas to over 40.