Armand de Brignac is the most expensive champagne brand of the rich and famous. We’ve already written about its The Midas – world’s largest champagne bottle. Last year, luxury brand also released world’s largest bottle of Rosé Champagne, and is now back in the spotlight with the same product. Rosé Midas bottle will be uncorked this Friday the 13th, at Hakkasan Las Vegas, which is located at the MGM Grand Hotel & Casino.
Yvonne Lardner, Global Director of Brand Communications for Armand de Brignac Champagne said: “From our insistence upon using grapes from the most historic villages of Champagne to our requirement that every step of the process be done by hand, everything about Armand de Brignac is done with an eye for quality and uniqueness. We are proud to be setting new benchmarks with our incredible large-format bottles and thrilled to be unveiling our one-of-a-kind Rosé Midas Champagne experience at Hakkasan Las Vegas.”
The champagne housed in the brand’s signature metallic bottle and finished with a pewter ace of spades is equivalent to 40 regular-sized 750ml bottles. It is over four feet tall and weighs in at 45kgs (100 lbs).
Each bottle is crafted by hand and requires the “labour intensive production methods”, so it will be produced in extremely limited number and priced at $275,000.