Smartwatches slowly conquering the world. This trend also slowly but surely acclimates into centuries old Swiss watch industry. IWC Schaffhausen couldn’t resist the challenge, so this Swiss luxury watch manufacturer came out with a new device: IWC Connect. This inteligent tool is designed to give wearers control over certain devices connected to the Internet of Things (IoT) and provide fully fledged activity tracking. The idea behind this new innovation is to enable owners of IWC timepieces to control their connected environment directly from the wrist while also maintaining the integrity of a handcrafted mechanical timepiece.
IWC Connect will be integrated into the straps of IWC sports watches. For the start, it will be tested on their Big Pilot’s watch and will just be a button that you can attach to the strap. For now, additions details are scarce, just Georges Kern, CEO of IWC Schaffhausen explains: “Seeing that many of our customers and brand ambassadors are wearing connected devices alongside their IWC watches, we chose to work with a like-minded digital technology company to develop an elegant, aesthetically complementary solution that eliminates the need to have additional devices on the opposing wrist to your IWC.
But, and this is essential, we do not touch our beautiful watches – an ‘IWC’ stays a mechanical handcrafted timepiece. We’ve engineered an intelligent design solution which perfectly integrates and underlines our product worlds.”